Which retail brand collaboration with the World Wildlife Fund (WWF) pioneered the concept of 'cause-related marketing' and has raised over $100 million for tiger conservation since 1995?

Conservation organizations often partner with retail brands to raise awareness and funds for wildlife protection. These partnerships can significantly impact conservation efforts through creative product collaborations and cause marketing campaigns. Test your knowledge about a groundbreaking retail partnership that changed how businesses approach wildlife conservation marketing.

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Lacoste's limited-edition polo shirts replacing the crocodile logo with endangered species
Coca-Cola's white Arctic polar bear cans campaign
Tiger Beer's global #3890Tigers campaign featuring tiger-stripe code art
P&G's Pantene brand with its 'Pantene Pro-V' tiger protection partnership