Which retail segmentation strategy helped Celestron overtake Meade Instruments in the mid-range telescope market during the 2010s?

The astronomy retail market has undergone significant transformation in recent years. From amateur stargazers to professional astronomers, customer segmentation has become increasingly sophisticated. This poll tests your knowledge of how major astronomy retailers have positioned themselves in this specialized market. Understanding market positioning strategies can reveal much about the industry's direction and consumer preferences.

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Focusing exclusively on professional astronomers with high-end offerings
Creating distinct product lines for different experience levels with clear progression paths
Abandoning optical telescopes to focus on digital astronomy equipment
Adopting a luxury branding approach with limited edition telescope models