Which bestselling book series launched an unprecedented multi-brand collaboration in 2018 that included limited edition books, fashion lines, and an immersive retail experience spanning three continents?

In the ever-evolving world of publishing and literature, brand collaborations have transformed how readers engage with their favorite books and authors. From limited-edition covers to merchandise lines and experiential events, literary brands have found innovative ways to expand beyond traditional book sales. Test your knowledge about these groundbreaking partnerships that have redefined literary marketing in recent years.

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• The 'Crazy Rich Asians' trilogy with luxury Asian fashion brands
• The 'Harry Potter: 20th Anniversary' collection with Bloomsbury, MinaLima, and Primark
• The 'Good Night Stories for Rebel Girls' partnership with feminist brands and museums
• The 'Game of Thrones' final season tie-in with HBO, Adidas, and Urban Outfitters

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