Which major transportation company launched an ambitious chain of branded retail stores in the early 2000s, only to close all locations within 3 years after losing approximately $40 million?

The transportation industry has seen many retail innovations come and go. Some brands attempted to leverage their transportation expertise to enter retail markets with specialty stores, only to face unexpected challenges. This poll tests your knowledge about one of the most notable retail expansion failures in the transportation sector - a cautionary tale of brand overextension that cost millions before being abandoned.

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