Which linguistic technique was specifically used to create the brand name 'Kodak' according to founder George Eastman?

Brand naming is a fascinating intersection of linguistics, marketing, and psychology. Some of the world's most successful companies have carefully crafted their names using linguistic principles to create memorable, appealing, and culturally resonant identities. This trivia question explores how language science influences corporate naming strategies and how certain linguistic features can make brand names more effective across global markets.

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He chose hard consonants 'K' because they are among the most memorable and distinctive sounds across languages
He selected vowels that create positive emotional responses in most Indo-European languages
He used onomatopoeia to mimic the sound of a camera shutter closing
He combined morphemes from ancient Greek words meaning 'light' and 'capture'