Which company's logo redesign in the 2010s sparked widespread negative reactions, with consumers comparing it to a generic app icon and launching social media campaigns demanding the return of the previous design?

Brands invest millions in their visual identity, with logos becoming iconic cultural symbols that evolve over time. Some changes are subtle, others dramatic, but all tell a story about changing consumer tastes and brand positioning. This trivia tests your knowledge of a significant logo evolution that sparked major consumer discussion in pop culture. Can you identify which famous rebrand caused the most public backlash?

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Instagram's 2016 shift from the retro camera icon to the simplified gradient logo
Gap's 2010 logo change that was reversed after just one week due to public outcry
Pepsi's 2008 redesign that reduced the distinctive wave to a simple curve
Starbucks' 2011 removal of the text and simplified mermaid design