Which athlete holds the Guinness World Record for the most lucrative lifetime endorsement deal with a single brand?

The Guinness World Records has documented numerous extraordinary product endorsement deals throughout history. These record-breaking partnerships between brands and celebrities have reshaped marketing strategies and set financial benchmarks in the industry. How well do you know the biggest product endorsement deals that made it into the record books?

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LeBron James with Nike ($1 billion)
Cristiano Ronaldo with Adidas ($950 million)
Serena Williams with Puma ($890 million)
Tiger Woods with Callaway ($800 million)