Which sports brand pioneered the 'micro-influencer team' strategy in 2018, recruiting over 1,000 non-celebrity athletes to promote products instead of relying on traditional celebrity endorsements?

In the competitive world of sports marketing, influencer partnerships can make or break a brand's connection with fans. This trivia question explores one of the most innovative influencer marketing campaigns that changed how athletic brands approach digital promotion. Test your knowledge of this game-changing moment in sports marketing history!

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Brooks Running
Under Armour
Adidas
Puma