Which major publishing house rebranded in 2012 with a logo featuring a simple penguin-shaped outline, moving away from their previous three-dimensional orange and white penguin mascot?

The publishing industry has created some of the most recognizable brand identities in the business world. From the iconic logos of major publishing houses to the visual elements that help readers identify their favorite imprints, these symbols represent literary traditions and innovations alike. Test your knowledge of the visual branding strategies used by companies that bring arts and literature to the world.

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Penguin Random House
HarperCollins
Simon & Schuster
Macmillan Publishers