Which traditional celebration inspired a retail marketing phenomenon that resulted in the largest single-day online shopping event worldwide?

Cultural traditions significantly influence retail marketing strategies around the world. Retailers often create specialized campaigns around cultural celebrations to connect with consumers on a deeper level. This trivia tests your knowledge about how major brands have incorporated traditional celebrations into their marketing approaches and how these cultural connections have evolved in the digital age.

This is a live public trivia poll on AIPolls.Net. Vote and see real-time results.

Singles' Day (China), originally celebrating being single on 11/11, transformed by Alibaba into a shopping festival
Diwali (India), the festival of lights, repackaged by Amazon as the Great Indian Festival
Ramadan (Islamic), adapted by Middle Eastern retailers into the Ramadan Night Markets
Lunar New Year, transformed by WeChat into a digital red envelope gifting campaign