Which digital retail innovation disrupted the traditional gaming industry by allowing developers to sell games directly to consumers without physical distribution?

In the competitive gaming industry, companies have pioneered innovative retail approaches that transformed how players discover, purchase, and experience games. Behind the immersive worlds and cutting-edge technologies lies a retail revolution that changed the gaming landscape forever. Test your knowledge about a pivotal retail innovation that fundamentally altered the gaming industry's business model and created new opportunities for developers and players alike.

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Steam's digital distribution platform (launched 2003)
PlayStation Network Store (launched 2006)
Xbox Live Marketplace (launched 2005)
Nintendo eShop (launched 2011)