Which subscription-based marketing model revolutionized wildlife conservation fundraising in the 2010s by allowing donors to 'adopt' endangered animals?

Conservation organizations have become increasingly innovative in their marketing approaches to raise awareness and funds for endangered species. One particular campaign revolutionized how wildlife conservation organizations approach customer engagement and subscription models. Test your knowledge about this landmark marketing innovation that changed the game for animal protection efforts worldwide.

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Virtual Wildlife Guardian programs where subscribers receive GPS tracking updates of their adopted animal
Endangered Species Box subscription delivering themed merchandise based on monthly featured animals
Conservation Credit Cards that automatically donate a percentage of purchases to wildlife protection
Digital Wildlife NFTs where proceeds from limited-edition animal artwork fund conservation efforts