Which global brand successfully revitalized its market presence by rebranding with Norse mythology elements, including naming product lines after gods like Thor and Odin?

Modern brands frequently leverage mythology and folklore in their marketing strategies to create deeper emotional connections with consumers. These ancient narratives provide powerful symbolism and universal themes that resonate across cultures. Test your knowledge of how mythological elements have been incorporated into successful product marketing campaigns and how they influence consumer perception in today's marketplace.

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Bang & Olufsen
Ikea
Nokia
Volvo