Which celebrity's 2003 partnership with Target marked the first time a major retailer created an exclusive fashion line with a high-profile designer, setting off the now-common trend of celebrity retail collaborations?

Celebrity endorsements have transformed retail marketing strategies for decades. From Michael Jordan's game-changing Nike deal to Rihanna's Fenty Beauty disruption, famous faces have helped brands connect with consumers in powerful ways. This poll tests your knowledge of a historic celebrity retail partnership that revolutionized how companies approach celebrity collaborations and influenced modern marketing strategies.

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Isaac Mizrahi
Vera Wang
Karl Lagerfeld
Martha Stewart