Which ancient civilization pioneered the first known retail loyalty program, where merchants gave customers clay tokens that could be collected and exchanged for discounts on future purchases?

Step back in time to explore the fascinating world of ancient retail innovations! Before modern shopping malls and e-commerce, ancient civilizations developed sophisticated marketplace strategies and customer loyalty techniques that still influence commerce today. This trivia question examines how early merchants revolutionized product distribution and created the foundations of retail as we know it.

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Ancient Rome (circa 100 BCE)
Ancient Babylon (circa 1800 BCE)
Ancient Egypt (circa 1500 BCE)
Ancient China (Han Dynasty, circa 200 BCE)