Which music streaming service was the first to successfully implement a 'freemium' business model that helped revive the declining music industry retail revenues in the early 2010s?

The music industry underwent a massive transformation with the rise of digital streaming services, fundamentally changing how music is sold, distributed, and consumed. One platform in particular revolutionized the retail model by introducing a subscription-based streaming service that would eventually save the industry from plummeting physical and digital sales. Test your knowledge about this pivotal moment in music retail history!

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Spotify
Apple Music
Tidal
Amazon Music