Which unexpected brand collaboration in 2019 sold out globally in minutes and later resold for up to 10 times its original price, becoming one of the most successful pop culture crossovers?

Brand collaborations have become a major force in pop culture, creating limited-edition products that generate massive buzz and often sell out within minutes. From luxury fashion houses teaming up with streetwear brands to unexpected partnerships between food companies and entertainment franchises, these collaborations blend different cultural elements to create unique products that capture the zeitgeist. Test your knowledge of some of the most impactful brand collaborations that have shaped recent pop culture!

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Supreme x Louis Vuitton leather goods collection
IKEA x Virgil Abloh's "MARKERAD" collection
Travis Scott x McDonald's "Cactus Jack" meal and merchandise
Arizona Iced Tea x Adidas sneakers priced at 99 cents