Which major sports retailer launched an innovation lab called 'CoLab' that uses AI to create custom-fit equipment based on individual athlete performance data?

The sports retail landscape is constantly evolving with technological advancements and changing consumer preferences. Major sporting goods retailers are investing heavily in innovation labs to stay ahead of the competition and provide unique customer experiences. Test your knowledge about how the biggest sports retailers are revolutionizing the shopping experience through their innovation initiatives.

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• Nike with its 'Nike Advanced Innovation Lab'
• Adidas with its 'Adidas Future Lab'
• Under Armour with its 'UA CoLab'
• Puma with its 'Puma Innovation Studio'

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