Which celebrity endorsement deal is credited with saving Nike's basketball shoe line in the 1980s and creating what became the most successful athlete-endorsed product line of all time?

Celebrity endorsements can transform a brand's identity and market position overnight. This trivia explores one of the most successful celebrity-brand partnerships in retail history that redefined brand strategy. Test your knowledge about how famous faces have influenced consumer perception and revolutionized product marketing approaches!

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• Michael Jordan with Air Jordan
• Magic Johnson with Converse
• Larry Bird with Adidas
• Kareem Abdul-Jabbar with Puma

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