Which sports brand completely redesigned their mascot in 2008, transforming a cartoon character into a sleek silhouette that better represented their performance focus?

The world of sports branding is filled with iconic mascots that become synonymous with their brands. These character ambassadors help create emotional connections with fans and consumers, often becoming cultural icons in their own right. This trivia question tests your knowledge of a significant mascot transformation in the sports industry that had major implications for brand identity and consumer recognition. How well do you know your sports brand mascots?

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