Which of these e-commerce platforms was first to implement the now-standard 'one-click ordering' technology, patented in 1999, that revolutionized online shopping by removing purchase friction?

Before Amazon and eBay dominated online shopping, several pioneering e-commerce platforms laid the groundwork for digital retail as we know it today. These early innovators faced unique challenges in an era of dial-up internet, limited digital payment options, and consumer skepticism. Test your knowledge about the historical development of e-commerce and the breakthrough technologies that transformed how we shop online.

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Amazon
eBay
Alibaba
Walmart Online