Which medical device company first implemented an AR application allowing surgeons to visualize implants in 3D before procedures, leading to a 32% increase in product adoption rates?

In the rapidly evolving healthcare industry, retail augmented reality (AR) applications are transforming how medical products are marketed, demonstrated, and sold. From pharmaceutical companies to medical device manufacturers, healthcare businesses are leveraging AR to create immersive experiences for healthcare providers and patients alike. Test your knowledge about this cutting-edge intersection of medical product marketing and technology!

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Medtronic with their 'Vision' platform in 2018
Johnson & Johnson with their 'SurgiView' technology in 2019
Stryker with their 'ImplantLens' program in 2017
Boston Scientific with their 'ARMed' visualization system in 2020