Which linguistic device is MOST commonly employed in successful brand slogans to enhance memorability?

Brand slogans often rely on specific linguistic devices to create memorability and impact. From phonetic patterns to semantic wordplay, language choices in slogans can significantly influence consumer recall and brand perception. This poll tests your knowledge of how linguistics intersects with marketing in the creation of effective brand messaging.

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Rhyme (e.g., "The best part of waking up is Folgers in your cup")
Alliteration (e.g., "Don't dream it. Drive it.")
Parallelism (e.g., "Easy to buy. Easy to own. Easy as Dell")
Hyperbole (e.g., "Red Bull gives you wings")