Which World War I recruitment poster became so iconic that its design format has been adapted countless times and is still referenced in modern advertising and memes today?

Throughout history, militaries worldwide have created powerful recruitment campaigns that reflected the values and concerns of their era. These campaigns didn't just fill ranks—they shaped national identities and became embedded in cultural memory. From posters to digital media, military advertising represents some of the most influential marketing in history. Test your knowledge of these iconic recruitment campaigns that changed the course of military history and public perception.

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Uncle Sam's "I Want YOU for U.S. Army" poster (1917)
"Women of Britain Say GO!" poster (1915)
"Daddy, what did YOU do in the Great War?" poster (1915)
"Keep Calm and Carry On" poster (created 1939, though rarely displayed during WWII)