Which famous bookstore pioneered the 'table display' merchandising technique that revolutionized how books are presented in retail and is now standard practice in bookstores worldwide?

Bookstores and literary retail spaces have evolved dramatically in the digital age, with visual merchandising becoming a crucial aspect of the book-selling experience. From immersive window displays to Instagram-worthy interior designs, bookstores use visual storytelling techniques to draw customers in and create memorable shopping experiences. Test your knowledge about the intersection of literary retail and visual merchandising with this challenging question!

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Shakespeare and Company (Paris)
Barnes & Noble (New York)
Books & Books (Miami)
Borders Books (Ann Arbor)