Which pop culture brand deliberately changed its signature color from light blue to a specific deep blue shade (Pantone 2695C) in 2013 to enhance visual appeal and strengthen brand loyalty?

Brand colors are powerful tools in pop culture marketing, creating instant recognition and emotional connections with audiences. From social media platforms to fast food chains, certain colors have become synonymous with major brands. This trivia tests your knowledge about how strategic color psychology influences some of the most recognizable pop culture brands and their loyal customer bases. Can you match these iconic brands to their deliberate color choices?

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Yahoo! (to modernize its identity)
Instagram (to differentiate from Facebook's blue)
Cadbury (to legally protect its distinctive chocolate packaging)
Spotify (to create contrast with its green logo)