Which pricing strategy did Patagonia pioneer that shocked the retail world by potentially reducing sales but increasing sustainability?

Test your knowledge about innovative pricing strategies used by companies in the natural products industry! The natural and organic market has seen revolutionary pricing approaches that balance sustainability with profitability. From subscription models for seasonal harvests to impact-adjusted pricing that accounts for environmental benefits, companies are redefining value in the eco-conscious marketplace. How well do you understand these cutting-edge pricing strategies that are helping to make sustainable products more accessible while supporting ethical business practices?

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Their 'Worn Wear' program that encourages customers to buy used Patagonia gear instead of new products
Their 'Seasonal Surge' model that increases prices during peak outdoor seasons to manage demand
Their 'Carbon Credit' approach that adds a mandatory climate fee to all purchases
Their 'Eco-Tier' system that prices items based solely on their environmental impact score