Which innovative social media advertising technique did Netflix use to promote 'Stranger Things Season 4' that broke platform engagement records?

In the fast-paced world of pop culture, social media advertising shapes trends and creates overnight sensations. Major brands and entertainment companies invest millions in crafting the perfect campaigns to capture attention in crowded feeds. Test your knowledge about the strategies behind those viral moments that dominated our conversations and influenced pop culture phenomena!

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AR filters that transformed users into Vecna's victims with personalized 'running up that hill' soundtracks
TikTok dance challenge featuring hidden QR codes that revealed exclusive content when filmed
Instagram Stories that changed appearance at midnight to reveal Upside Down versions of followers' photos
Twitter campaign where tweets mentioning the show triggered real-world clock displays to malfunction in major cities