Which celebrity's retail brand pioneered the 'drop' model of limited-release products that created unprecedented customer demand and is now widely used across the fashion industry?

Many celebrities have ventured beyond entertainment into retail empires, transforming industries with their personal brands. These famous entrepreneurs have created unique customer engagement strategies, innovative loyalty programs, and groundbreaking marketing approaches that have disrupted traditional retail. Test your knowledge about which celebrity's retail venture revolutionized its industry with an unconventional strategy that others now emulate.

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Kanye West with Yeezy
Rihanna with Fenty Beauty
Jessica Alba with The Honest Company
George Clooney with Casamigos Tequila