Which major global beverage brand created a specialized marketing strategy called 'Glocalization' that adapts its branding to incorporate local cultural traditions while maintaining global recognition?

In today's globalized marketplace, many brands incorporate cultural traditions into their identity to create authentic connections with consumers. These heritage brands often employ specialized marketing strategies that honor cultural practices while creating modern appeal. This trivia question explores how a famous brand has successfully integrated cultural heritage into its brand strategy and global marketing approach.

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Coca-Cola
Pepsi
Starbucks
Red Bull