Which luxury fashion house established a 'Master of Art' program specifically to preserve endangered traditional craftsmanship techniques from various cultures?

Retail innovation often intersects with cultural traditions, creating unique brand identities and marketing strategies. Some of the most successful retail giants have built their empires by honoring and showcasing cultural heritage through their products. This poll explores how one famous brand built its identity around respecting and preserving traditional craftsmanship while bringing it to global markets.

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Hermès
Louis Vuitton
Gucci
Chanel