Which scientific methodology revolutionized consumer product development at Procter & Gamble, leading to breakthrough products like Febreze and Swiffer?

The intersection of science and retail has transformed how products are developed, marketed, and sold. From pharmaceutical breakthroughs to consumer science innovations, companies invest billions in R&D before products reach store shelves. This poll tests your knowledge about how scientific advancements have shaped modern retail success stories and marketing strategies. Can you identify which groundbreaking scientific approach revolutionized product development in the consumer goods industry?

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