Which celebrity entrepreneur created a retail loyalty program that was revolutionary for offering customers early access to limited-edition products and personalized recommendations based on purchase history?

Famous people don't just make their mark in entertainment—many have revolutionized the retail world with innovative customer loyalty programs that changed how brands connect with consumers. These celebrity entrepreneurs have leveraged their personal brands to create retail experiences that generate exceptional customer loyalty. Test your knowledge about which famous figure pioneered a particularly influential loyalty program that other retailers have since emulated.

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