Which global coffee company deliberately chose a twin-tailed siren from Greek mythology for their logo as part of a strategic brand identity tied to seafaring and adventure?

In the realm where ancient myths meet modern marketing, folklore-inspired branding has created some of the most recognizable products in the world. From creatures of legend to gods and heroes, mythology has been a rich source of inspiration for product names, logos, and marketing campaigns. Test your knowledge of how mythological elements have been strategically used in product marketing and brand identity!

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Starbucks
Costa Coffee
Peet's Coffee
Dunkin'