Which iconic brand collaboration resulted in a product that sold over 1 million units in its first year and increased foot traffic to the retail partner by 30%?

Brand collaborations can create powerful market synergies, combining distinct brand identities to reach new audiences and create unique value propositions. These strategic partnerships can revitalize brands, drive innovation, and capture consumer attention in crowded marketplaces. Test your knowledge about one of the most successful brand collaborations in recent business history that transformed both companies involved.

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Apple and Nike's Nike+ platform (2006)
Starbucks and Spotify's music ecosystem partnership (2015)
LEGO and Shell's promotional toy sets (1966-2016)
GoPro and Red Bull's extreme sports marketing alliance (2016)