Which celebrity's endorsement deal with Puma in 2014 helped revitalize the brand and reportedly increased their sales by over 40% in women's footwear and apparel?

Celebrity endorsements have been a cornerstone of retail marketing for decades, with brands paying millions to associate their products with famous faces. But how much do you really know about the business impact of these high-profile partnerships? This poll tests your knowledge about a famous celebrity endorsement that transformed a brand's market position and demonstrated the remarkable power of star influence in retail marketing strategy.

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Rihanna
Beyoncé
Taylor Swift
Serena Williams