Which company pioneered the modern 'subscription box' model in 2010, creating a new category of curated product subscriptions delivered monthly that sparked a retail revolution?

The subscription model has transformed how consumers access products and services across industries. From software to razors to meal kits, subscription-based businesses have disrupted traditional retail. This trivia question explores a pivotal moment in subscription commerce history that changed consumer behavior patterns and inspired countless business models we see today.

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Birchbox
Dollar Shave Club
Blue Apron
Stitch Fix