Which location-based retail technology was first widely adopted by major retailers to send personalized offers to shoppers based on their exact position within a store?

Geographical data and location-based services have transformed how retailers connect with customers. This trivia question explores a pivotal innovation that changed how brick-and-mortar retailers compete with e-commerce by leveraging their physical presence. Test your knowledge about the intersection of retail technology, geography, and personalized shopping experiences!

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RFID shopping carts that track movement patterns
Bluetooth beacons that detect proximity to specific departments or products
NFC floor tiles that identify foot traffic through pressure sensors
Thermal mapping cameras that analyze shopping behavior by body heat signatures