Which innovative omnichannel retail strategy did Nike first introduce in 2018 that allowed sports fans to instantly purchase what they saw professional athletes wearing during live games?

The sports retail landscape has transformed dramatically in recent years with digital technology reshaping how fans engage with their favorite teams and athletes. This poll tests your knowledge about a significant omnichannel retail innovation that revolutionized the sports merchandise industry and created new ways for fans to connect with sports brands.

This is a live public trivia poll on AIPolls.Net. Vote and see real-time results.

Connected Jersey technology, allowing fans to tap their smartphones on NBA jerseys to access exclusive content and purchase options
NBA Jersey Connect, featuring QR codes in jerseys that unlocked virtual merchandise stores
Nike's NBA Game-to-Street program, which featured real-time shoppable highlights during broadcasts
Nike's NikeConnect/NBA Connected Jersey with NFC chips, enabling instant purchasing of what players wore on court