Which country first implemented a nationwide 'Citizen Loyalty Program' that awards points for timely tax payments, voting participation, and using digital government services?

Governments worldwide are increasingly adopting private sector customer engagement strategies to improve citizen satisfaction and participation. Loyalty programs, once the domain of retail and hospitality, are now being implemented by forward-thinking government agencies to encourage civic engagement, tax compliance, and participation in public initiatives. Test your knowledge about these innovative public sector loyalty programs that are reshaping citizen-government relationships.

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Estonia
Singapore
United Arab Emirates
South Korea