Which streaming service experienced the fastest growth to 100 million subscribers, revolutionizing the industry with its launch strategy?

The film and television industry has been dramatically reshaped by streaming platforms over the past decade. Major studios have launched their own services, creating new business models and changing how content is produced, distributed, and consumed. This transformation has led to some interesting product marketing decisions and strategic pivots by industry leaders. Test your knowledge about one of the most significant product launches in recent entertainment history!

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Disney+, which reached the milestone in just 16 months after its 2019 launch
Apple TV+, which bundled free subscriptions with all new Apple devices to reach 100M in 18 months
HBO Max, which converted its entire HBO cable subscriber base to reach 100M within 12 months
Peacock, which leveraged NBCUniversal's Olympic coverage to surge to 100M subscribers in 14 months