Which children's book character became a highly successful retail brand mascot, generating over $1 billion in annual merchandise sales and transforming how literary properties are marketed in retail?

The intersection of literature and retail marketing has created some of the most enduring brand mascots in history. Characters from beloved books have often found second lives as the face of retail products, driving customer engagement through nostalgic and cultural connections. This trivia challenges your knowledge about literary characters that became successful retail brand mascots, influencing customer experiences and retail strategies across generations.

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Winnie-the-Pooh
The Gruffalo
Madeline
Curious George