Which government's digital transformation initiative was inspired by retail omnichannel strategies and resulted in a 90% digital adoption rate for citizen services by 2020?

The intersection of politics, government, and retail innovation has led to significant digital transformation initiatives in public service delivery. In recent years, governments worldwide have adopted retail-inspired customer insights and omnichannel strategies to better serve citizens. Test your knowledge about a groundbreaking government retail strategy that changed how citizens access public services.

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Estonia's e-Estonia program
Singapore's Smart Nation initiative
United Kingdom's GOV.UK platform
Australia's Digital Transformation Agency projects