Which company holds the Guinness World Record for 'Most Loyal Customer Base' with over 90% of customers saying they would never switch to a competitor?

The world of world records isn't just about physical feats and strange achievements—it also includes remarkable milestones in consumer brand loyalty. Some companies have achieved extraordinary customer retention rates that have earned them spots in record books. This trivia question tests your knowledge about an iconic brand that holds a Guinness World Record for its exceptionally loyal customer base.

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Apple
Harley-Davidson
Disney
Coca-Cola