Which transportation company launched the world's first modern frequent flyer program in 1981, fundamentally changing how loyalty programs work across industries?

The transportation industry has revolutionized customer retention through innovative loyalty programs. These programs have transformed how passengers choose airlines, railways, and ride-sharing services, creating fierce brand loyalty and generating billions in revenue. Before you travel next, test your knowledge about the history of transportation loyalty programs that changed the industry forever and set standards for rewards systems worldwide.

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