Which breakfast cereal saw a 23% sales increase after appearing in Steven Spielberg's 1982 film 'E.T.' in a scene where the alien is lured with a trail of candy?

Product placement has become a massive industry within entertainment, with brands paying millions to showcase their products in films, TV shows, and music videos. Some placements have become so iconic that they've boosted sales dramatically or even saved brands from obscurity. Test your knowledge of these famous pop culture product moments that changed advertising history!

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