Which architectural landmark was transformed into a giant interactive billboard in a groundbreaking 2012 marketing campaign that allowed spectators to control its lighting display via smartphones?

Test your knowledge about famous marketing campaigns that transformed architectural landmarks into powerful brand statements. Throughout history, certain buildings have become inseparable from the marketing campaigns that featured them, creating lasting impressions in both the architecture and advertising worlds. Can you identify which campaign truly changed how we view these architectural marvels?

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• The Empire State Building for Philips Lighting's 'Connected by Light' campaign
• The Burj Khalifa for Samsung's 'Design Your Galaxy' launch
• The Sydney Opera House for Apple's 'Think Different' anniversary
• The Guggenheim Museum for Microsoft's 'Surface Pro' introduction

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