Which pricing innovation, introduced in 1935 by Penguin Books, revolutionized book accessibility by making quality literature available at the same price as a pack of cigarettes?

In the publishing world, pricing strategies can make or break a book's success. From hardcover releases to paperback editions, audiobooks to e-books, publishers employ various pricing techniques to maximize revenue and readership. This poll tests your knowledge about a fascinating pricing phenomenon that revolutionized book accessibility and changed reading habits worldwide. How well do you understand the strategic pricing decisions behind the books on your shelf?

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The mass-market paperback model
The book club subscription pricing
The hardcover-to-paperback delay strategy
The library-first licensing model