Which celebrity collaboration broke retail records in 2019 when their makeup line with Kylie Cosmetics sold out in under 2 minutes, causing the website to crash?

Celebrity brand collaborations have transformed the retail landscape, creating unprecedented marketing opportunities and consumer excitement. These partnerships often lead to limited-edition products that sell out within minutes and generate massive social media buzz. Test your knowledge about some of the most influential celebrity-brand partnerships that have redefined retail strategies and consumer engagement in recent years.

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Kim Kardashian
Rihanna
Travis Scott
James Charles