Which Broadway musical's advertising campaign famously featured only a pair of eyes and a mask on a black background, creating one of the most recognizable theatrical logos of all time?

In the competitive world of performing arts, iconic advertising campaigns can make or break a production's success. From simple posters to elaborate multimedia experiences, the marketing behind major theatrical productions has evolved into an art form of its own. Test your knowledge of the marketing strategies that helped turn stage productions into cultural phenomena!

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The Phantom of the Opera
Cats
Les Misérables
Wicked